MarketingMarketingBeginner
Digital Marketing Masterclass
Master every digital marketing channel — from SEO to paid ads.
4.8 rating 15,600 learners 5 weeks Certificate included
₹1,199₹1,599Save 25%
One-time payment · Lifetime access
5 weeks of content
Access on mobile and desktop
Lifetime access after enrolment
Certificate of completion
Community access and peer learning
What you'll learn
Build an integrated digital marketing strategy from ICP to channel mix.
Create content that builds brand authority and drives organic demand.
Build high-converting email sequences and marketing automation workflows.
Measure, attribute, and optimise marketing performance for revenue growth.
Curriculum
1Week 1
Digital Marketing Strategy
5 lessons
Week 1
Digital Marketing Strategy
The Marketing Funnel and Choosing Channels
Know Your Customer: ICP and Personas
Setting Goals and a Simple Budget
Week 1 Quiz
Week 1 Assignment
2Week 2
Content and Social Marketing
5 lessons
Week 2
Content and Social Marketing
Content That Helps: Pillars and a Calendar
Social Media Basics: Instagram, LinkedIn, WhatsApp and YouTube
Writing Hooks and Captions, and Measuring Content
Week 2 Quiz
Week 2 Assignment
3Week 3
Email Marketing and Automation
5 lessons
Week 3
Email Marketing and Automation
Building an Email List the Right Way
Writing Emails People Open and Click
Simple Automation: Welcome and Follow-Up Sequences
Week 3 Quiz
Week 3 Assignment
4Week 4
Analytics and Growth
5 lessons
Week 4
Analytics and Growth
Google Analytics Basics: Traffic, Sources and Conversions
Attribution and UTM Tags
Reporting and Running Growth Experiments
Week 4 Quiz
Week 4 Assignment
About this course
The most complete digital marketing course for beginners and practitioners. Covers SEO, Google Ads, Meta Ads, email marketing, content strategy, and analytics — with hands-on projects throughout.
Requirements
- No prior marketing experience needed
- Access to a website or social media page to practice on
- A Google account for ads access
Who is this for
- Marketing professionals expanding their digital skills
- Entrepreneurs wanting to grow their business online
- Students looking to start a digital marketing career
₹1,199₹1,599Save 25%
5 weeks of expert content
Hands-on projects & assignments
Lifetime access
Certificate of completion
Mobile & desktop access